Post was not sent - check your email addresses! Anita Dongre. It is classified as Non-govt company and is registered at Registrar of Companies, Mumbai. The women in this book are not extraordinary or famous, and yet their stories and testimonies, narrated here by one of India's best-known women journalists, provide a passionate, often deeply touching, revelation of what it means to be a ... For helping women shine, she received the ‘Pantene Shine Award’. Recently, she has got a Fame Award for Outstanding Entrepreneurs- Fashion and Lifestyle (2020). Anita Dongre Grassroot. Found inside – Page 18Designers, Brands, Fashion Weeks and Events Fashion design is the art of ... and founder of House of Anita Dongre which is today recognised as India's ... Making Multiracials explains how a social movement emerged around mixed race identity in the 1990s and how it made "multiracial" a recognizable racial category in the United States. Anita Dongre Grassroot (a range in organic clothing), and Anita Dongre (a range of bridal wear and menswear). Such is the sensibility of this brand which knows that the customer deserves good quality product which is very reasonably priced. The company owns and operates three brands with extremely distinct identities. This brand also has various outlets across the country, so it is easily accessible almost by everyone. Indian designers are coming together in the war against Coronavirus. We chose a type that matched the free-spirited and colourful lives of women. Fashion weeks held in New Delhi and Mumbai in collaboration with Lakme India & FDCI. Intelligent Fanatics of India seeks to apply the framework developed in our first two books and our website to a carefully chosen group of seven Indian entrepreneurs from diverse industries. This brand represents a beautiful collaboration of fashion wear and Indian tradition. Analyzes how the body has been re-evaluated by the discipline of architecture and emphasizes the value of the body as essential to the production of a rich and empowering architecture An endeavour undertaken with the expertise of Ajmal Perfumes, a … My heart lies with the women artisans in villages who are custodians of ancient Indian crafts, and my goal is to create design that sustains the crafts, does good for them and for the planet." Today, it is a venture that has a multi … Along with couture brands, she launched her jewellery brand Anita Dongre Pink City, which also features under House of Anita Dongre. In the year 2015, And Designs India Limited re-branded itself as House of Anita Dongre in line with global fashion houses. All of Dongre's portfolio of brands furnish under this name. She got more influenced towards this by seeing her mother who used to design clothes for Anita and her siblings using raw fabrics. 2. If offers the products through various sites such as-. In 2013, she again received an award in ‘Excellence in Fashion Design’ by ‘The Federation of Indian Chambers of Commerce and Industry Ladies Organization, Bombay’. ADD TO CART BUY NOW. This is the first time the label is foraying into the world of perfumes.Each fragrance is designed to capture the essence of what brands AND and Global Desi stand for.. With the expertise of Ajmal Perfumes, a homegrown perfumery brand with a rich heritage … Also, if you are purchasing something from its official website i.e. Click to share on Twitter (Opens in new window), Click to share on Facebook (Opens in new window), Click to share on LinkedIn (Opens in new window), Click to share on Reddit (Opens in new window), Click to share on WhatsApp (Opens in new window), Click to share on Pinterest (Opens in new window), Click to share on Telegram (Opens in new window), Click to email this to a friend (Opens in new window), House of Anita Dongre : India’s first Fashion Empire, Sula Vineyards : Defining Wine culture in India, Mahindra Auto and it’s astounding evolution, DMart – Strategies that make it a success, Emerging Brands : Skincare with a difference, Print advertisements in magazines and newspapers, Digital ads on Youtube and other Social media network. They work like a corporation that has managed to clock in sales of nearly Rs. Her first workshop was in Dharavi, the infamous slum-a-polis of a million people, notorious for … She has introduced unique styles created by artisans like the Pichwai painting in her luxury pret collection. It is easily accessible to everyone, as it has hundreds of outlets in almost all the cities across the country. Some briefs just excite you cause they resonate with the core ideology of your own organisation. Found insideThe book is designed to appeal to students at degree or foundation level as well as those contemplating a career within the fashion industry. Its authorized share capital is Rs. The heart symbolises the passion of the brand and the women behind it and is used as a metaphor to the bindi sported by the rural women behind the brand. Both brands are looking to leverage the strengths of the other. In this fourth article on the Sustainable Brand Strategies in the series of six, we explore how Anita Dongre’s Grassroot focuses on the ‘sustainability first’ approach. www.anitadongre.com, it delivers all its products with its free shipping policy all over India. Price – 1,15,000. Some of these stories will make you laugh while others will bring you to tears but, once again, every one of them will demand that you keep turning the page until you finally discover what happens to this remarkable cast of characters. Special Price$123Regular Price$410. All the products under her Fashion House are cruelty-free as none of the leather or cashmere is used in their production. A stout, san serif font with distinct characteristics was juxtaposed against the minimal tall type of AND. Also, it has different collections like Jaipur Love, Odyssey Woman, Diary of a Rajkumari, The Pichhwai Collection, etc. Anita Dongre Natural Trissa Printed Anarkali Set Price in India - Shop for Anita Dongre Natural Trissa Printed Anarkali Set for Women at best price on Tata CLiQ Luxury. The House of Anita Dongre is one of the biggest fashion brands in India and boasts 12 stores across the world, including its flagship store in the heart of New York City's SoHo neighborhood. There are stories behind each craft and there is a person behind each story. This was the beginning of Mumbai-based ‘AND’ Designs, which, in 2015, became the House of Anita Dongre. To resonate with the brand’s minimalistic character we’ve used a typographical play to bring out the right weightage to IMPACT along with AND. Today Anita Dongre has created her labels in different segment right from luxury pret collection to everyday wear making her brand as one of India’s leading fashion house. It is one of the four apparel brands under the ‘House of Anita Dongre’. Found inside – Page 133... firm 125 Akshara Prakashana, Kannada publishing house 103 Alan Kyerematen, ... Fashion label by Anita Dongre 52 Gucci, Italian luxury brand 20 H H&M, ... Your email address will not be published. Occupying three stories, spanning across 4500 square feet, the store is an ode to Rajasthan’s rich culture that inspires much of the designer’s work. Visual design is more about the negative space that allows one’s eye to flow around the forms than the forms itself. Found inside – Page 150... Fashion designer 138 Anita Dongre, Fashion designer 18, 20, ... House of bags in Mumbai 83 Kanvas, Shoe brand 90 Karan Berry, Co-Founder, A.K.A. Bespoke ... Found inside – Page 132RE involves 16 leading retail fashion brands and is a step towards responsible ... Arvind Brands, Lifestyle, Max, Raymond, House of Anita Dongre, Westside, ... Reviews from House Of Anita Dongre employees about House Of Anita Dongre culture, salaries, benefits, work-life balance, management, job security, and more. Articles/Press Releases/Reports. Found insideFrom chocolate barfi-flavoured cheesecake to cardamom mousse sprinkled with motichoor laddoo, Rachel Goenka's Adventures with Mithai brings you 50 original recipes of Indian classics with a modern twist.Rachel, a Le Cordon Bleu-trained chef ... She was born and raised in Mumbai, Maharashtra, India.Her designs are available under four distinct brands, which are AND (Western wear), Global Desi (ethnic wear), Anita Dongre (bridal, couture prêt, menswear), and Anita Dongre Grassroot (organic clothes). 1. Christian Dior (1905-1957) rocketed to fame with his first collection in 1947 when the "New Look" took the world by storm. Required fields are marked *. From five distinct cities around the world - New York, Tokyo, Milan, London and Sydney - photographer, art director and blogger Giuseppe Santamaria brings together a unique photographic collection showcasing the styles of the modern man. This is something which other competitor brands have failed to do and have expected the consumer to buy whatever designs are offered to them. Instead, she quietly built her empire, which currently extends to five brands: AND, her western wear for women, with 125 stores; Global Desi, her … Retailer, designer, and manufacturer of women's apparel and accessories in India. Career. Special Price$1,188Regular Price$1,980. Now, Anita Dongre was having a good unique collection of her own. Spring/Summer and Festive/Winter. HOAD now has five brands under its banner: AND, her first ready-to-wear label; Global Desi, a line of Indo-western boho clothing launched in 2007; her bespoke namesake bridal line launched in 2012; the jewellery brand Anita Dongre Pinkcity launched in 2013; and the sustainable fashion label, Grassroot, launched in 2015. Earlier, her fashion house “House of Anita Dongre” used to be known with the name, The fraternity and the media address her with the title. Ochre and Black private limited is a fashion house with a portfolio comprising high street and luxury brands. ANITA DONGRE, the designer luxury label is a coveted brand with bespoke bridal, occasion wear and Pret forming the cornerstone of luxury. Grassroot by Anita Dongre. 29 June 2021. Defining the spirit of her prèt labels namely AND and Global Desi, Dongre’s signature fragrances have been co-created through comprehensive feedback from over 600 loyal customers. Found inside – Page 84... for over a household name ( the design house decade and heads the Fashion ... Priyadarshani want to emulate how they dress as Rao , Anita Dongre , and ... The others are Global Desi, bridal couture and prêt (including menswear); Pinkcity, handcrafted jadau jewellery and Grassroot. The Anita Dongre Foundation has trained 200 formerly-unskilled women in rural Maharashtra and ensured employment in their villages From AND to Anita Dongre and western designs in all sizes to gota-patti and bridal lehngas with pockets, the House of Anita Dongre caters to the gamut of sartorial demand The company provides customers with ethnic wear which are known for their comfort and inclusiveness. Autobiography of a fashion designer from India. Best Banarasi silk saree, Kurties, Gown, women’s apparel. The artisans and the craftsmen who create these jewelry collections are the master craftsmen from Jaipur and they are very popular for their jewels work. Any girl, who wishes to wear the lehenga, she can take cues from Khushi and choose minimal styling aesthetics. Global Desi is the quirky, contemporary Indian wear For those seeking answers on the purpose and ultimate goal of human life, this is an intensive answer. - Anita Dongre. FIVE Neon coloured packaging we loved, to beat the monsoon blues. Reading Time: 4 minutes Post Views: 3,899 The most sought-out designer, became a well-known fashion trendsetter, So How the ‘House of Anita Dongre’ becomes a showstopper in the fashion world? Anita Dongre has launched menswear, kidswear, accessories, bags, footwear and wants to expand her brand to home decor in the future. Found inside – Page 1Then, their pieces were valued for quality and durability; today, they're coveted by collectors as beautiful antiques. Local expert Clarence Carlson uncovers the fascinating story of Jamestown furniture. A window into the highly complex Indian luxury market, providing strategies to guide brands in entering this high potential market and capturing the luxury rupee. Anita Dongre, coveted for bridal couture, handcrafted luxury pret and menswear, derives inspiration from the splendid crafts of Rajasthan and remote villages of … Anita Dongre- Anita Dongre founded AND Designs India Limited in 1995, when Indian fashion was at a nascent stage. The brief was to create a logo for AND IMPACT, that would translate the value of the programme across the suitable platforms and sensitize its consumers toward the conscious choice. Add to Wish List Add to Compare. Later their brother Mukesh Sawlani joined HOAD who is the Managing Director of the brand while her sister Priyanka Hira handles customer relations. Sustainability and giving back to society have always remained a way of life for us as an organisation. We had to create an identity for Anita Dongre, Costume Designer: I Am. Kavindra Mishra, Managing Director, House of Anita Dongre, says,"AND and Global Desi are extremely customer centric brands that have established themselves as household names over a period of time. This sumptuous volume is illustrated with a variety of material, much of which has never been published before ranging from archive photographs, miniatures, royal portraits and cinema stills, to detailed images of garments and textiles from ... Anita Dongre. Currently the company is focusing more on the aspects of sustainable fashion where the clothes are created from natural materials that are biodegradable. Narsee Monjee College of Commerce and Economics, Top 12 Clothing Brands for Women in India 2020, Fever Treatment, Types, Symptoms & Home Remedies. In 2015 ‘House of Anita Dongre’ set up their office and workshop in Navi Mumbai. Founded in 1995, House of Anita Dongre includes four separate brands: AND, a western wear brand; Global Desi, a contemporary line; Grassroot; a sustainable luxury brand; and jewellery line Pinkcity. Your email address will not be published. This principle was used rightly to create an identity that deemed fit the parent brand well. Who used to design clothes for Anita and her core team to the! Of experimenting resulted in a year i.e by Anita Dongre 's portfolio brands! Fascinating story of successful Indian brands are looking to leverage the strengths of the few inspired! A buyer she was booted out of her workshop for not being able to pay rent ) Remanika... Label is a person behind each craft and there is a coveted brand bespoke... With bespoke bridal, occasion wear and Indian tradition and symbolizes the Indian art and craft email!... The Jonas Brothers, etc been spinning wonderful designs from their home with just a couple sewing... 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