Will the hair relaxers of tomorrow no longer be chemical? Natural hair consumers have become ingredient savvy and avoid picking products with sulfates, parabens, mineral oil, and alcohol, thus boosting the demand for natural hair care products. Growing Demand for Men's Beauty Products. Black women are more likely to report spending more time on their hair than white women. Hair Color Statistics & Industry Trends. No such thing as bad publicity? Thanks for signing up to being prepared and protected. In the US, black people spend 18% of their annual income on hair care and beauty products. Over the last few decades, though, the movement to reclaim natural black hair has re-emerged. According to the most recent data, the top five ethnic hair care products in the US are Organic Root Stimulator, SoftSheen-Carson Dark & Lovely Health, Africas Best, Lusters Pink Smooth Touch, and African Pride Olive Miracle. The smaller brands that took over are more nimble and agile and can thus respond to consumer demand for natural and clean ingredients and market changes quicker, which give them a leg up against bigger brands that used to lead the black beauty industry. Despite the pandemic, salon numbers have continued to increase year on year. Will genuine access be opened up to people in our community? 39. s offers a full transversal analysis without mincing her words on the state of the black hair care market in 2020. A boom that can hopefully be repeated. In 2018 and 2019, UK-based Superdrug saw an 80% increase in afro hair care product sales and became the countrys #1 afro product retailer after launching the Shades of Beauty campaign a few years earlier. 17. Figure 30: Hairstyles worn within the last three years - NET, 2021. In-depth industry statistics and market share insights of the United States Hair Care Market sector for 2020, 2021, and 2022. Everyone wanted to look like an African-American with straight hair anyways. The hair and beauty industry is largely represented by small businesses: close to three-quarters of businesses employ fewer than five people, while 94% employ fewer than ten people. These entrepreneurs are snatching the black hair industry one - Dazed Approximately 65% of services fell into this category. The hair extension market industry is projected to grow from USD 7.2 Billion in 2023 to USD 10.2 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 6.00% during the forecast period (2023 - 2030). Scroll down to our table of contents to find the reliable black hair industry statistics youve been searching for. "White hairdressers, nine times out of 10, don't know how to . 20 Hair Extension Industry Statistics and Trends Searches for "men's skincare" are up 103% over 10 years. Few saw it coming and some beauty industry giants are still reeling from their market share loss: the boom of the natural hair movement has disrupted what was once a well-oiled machine in hair relaxing. LOral didnt come to us and say, Now you can wear an Afro, she said. Experts project that the US hair care market will grow at a 3.69% CAGR from 2021 to 2025. Black Hair Care Market Size, Share, Trends & Forecasts By 2033 relax your hair anymore? It was so easy for them before. Detrimental effects of using chemical-based shampoos and conditioners, such as bad hair quality and rough scalp, have goaded consumers to opt for natural hair care products. However, American hairdressers knew how to use and promote the line. Word of mouth recommendation is the best marketing practice here, as people are naturally more suspicious or defiant. Black Pound Report 2022 highlights Multi-Ethnic spending power. . Beauty Sales. The NHBF also carried out aState of the Industry Surveyin September 2021, which found that nearly two thirds of hair and beauty business owners were confident of their business survival (although uncertainty was higher in the beauty sector). A typical UK adult spends over 400 a year (33.36 a month) on hair and beauty products and treatments. 15. 73 Music Industry Statistics: 2020/2021 Facts, Sales & Analysis Something's not quite right. Whats the state of the black hair care market in 2020? There is no question that Black communities are underserved in Britain. The black-owned Fenty Beauty brand, which was founded by Rihanna, made $72M in one month. 19. Unlike LOral, Indian brands like ORS put emphasis on listening to their consumers and adapting their marketing strategies if they have to in the eve of a launch if they spot a mistake. Plus, theres your kit to think about. Her hair symbolizes an identity, a culture, a fight Sometimes you want to tell them to take a chill pill, but its France the land of passion and intensity. (ReportLinker, 2020) The sharp upturn in growth in South and South-East Asia in 2018 will slow down this year. What Rihanna did with Fenty Beauty was heading straight into the mainstream by allowing consumers to find the right products that work for any skin tone, type, complexion etc. Its no wonder that France is 50 years behind counterparts in terms of Afro hair salons presence when theres limited access to entrepreneurship and lack of hair education and training here, The market is performing well overall because there is still a big demand, however its not doing as well as a couple years back, when there was a real frenzy from consumers who were purchasing the latest products at the height of the natural hair movement. 35% of black people who prefer natural hair have had their hair colored once monthly or more. Inscrivez-vous la newsletter Nothing But the Wax, pour ne rater aucune histoire. The French West Indies are already market leaders for locs and natural hairstyles, but theres currently no beauty conglomerate that is seriously looking into this segment. In 2018 the Black hair care industry raked in an estimated $2.51 billion, as Black consumers have . 32. In 2021, 93% of the nail technician workforce is female and 7% is male. In 2021, hair color sales grew amongst the black consumer base. Even if most women today have embraced their natural hair, the natural hair care sector value does not equate hair relaxers market value. I loved Mizani when it first launched, it should have emerged as a brand leader in the market, but they did not know how to properly sell it in France as they marketed it solely as a B2B product for hair stylists. The market is expected to grow at a CAGR of 6% and is . A five-year forecast of the market and noted trends. 84% of black women say they prefer hairstyles they can do at home. Finally, theres a lack of hair care education in France: too many hair salons here dont know how to cater to kinky or natural African hair or how to cut it. My 10 year old son doesnt even know what hair relaxers are when he sees old pictures of me with relaxed hair, he doesnt understand and asks why I used to have my hair like that. Experts project that styling product spending among black consumers will decline from 2021 to 2025. My 10 year old son doesnt even know what hair relaxers are when he sees old pictures of me with relaxed hair, he doesnt understand and asks why I used to have my hair like that. 90% of black women have had their hair straightened before. You dont need to be black to have dry skin or curly hair. UK hair and beauty industry statistics | PolicyBee 39% of black people in the US say theyre interested in spending more on black-owned hair and beauty products. She currently lives in Leeds, in northern England. Theres more advice and info on ourhairdressers insurance,beauty therapist insuranceandnail technicians' insurancepages. The preservation of Black-owned hair salons is deeply personal to Ms. Newton, who shaved off her chemically straightened hair to encourage her daughter to be proud of her own natural hair. The Halo Collective has raised awareness about how Black hair can lead to stigma and discrimination at school and in the work force. Ten years ago, there was nowhere we could go to learn to cut Black Afro hair, Mr. Swarry said, referring to the way Black British people describe their coily or kinky-textured hair. How are current brands keeping up with this movement that is here to stay and what are the next evolving trends in the years to come? (CommonThread) According to experts, online sales channels will grow by 4.8% come 2023, whereas offline purchases will decrease by 1.3%. Beauty industry trends for 2020 report that the industry has over a million employees. 25. 20 Remarkable Flower Industry Statistics for 2022 Laimar Swarry, whose father owns Piranha Hair Studio in Leeds, England, having his hair styled by Qasim Sajjad at the studio. Conversely, current smaller brands dedicated to women of color operating under new business models have the opportunity to include all types of women from various origins who can identify with the products. Black beauty needs to break the glass ceiling and head towards the mainstream. The societal need for the shift is evident, but a new independent report published this week . ATH Investigates, Natural Hair Care Guide and Products to Fight Humidity, 12 Edgy Ivy League Haircuts Seen at Fashion Week, 7 Different Ways to Style Twist Hairstyles for Men, 15 Sweet and Striking Shades of Honey Brown Hair, Understanding Why the Appropriation of Hair Ingredients is Culturally Wrong, 8 Shampoos for Straight Hair that Add Body and Shine. Black Pound Report 2022: The hair sector - Creative HEAD Magazine The natural hair care market is estimated to have a growth rate of 4.7% annually from 2019. Black consumers in the US spend disproportionately on styling products. With an annual growth rate of 4.75%, total revenue is expected to top $716 billion by 2025. The Natural Hair and Loc Bar in the Brixton area of London. The Great Britain toiletries and cosmetic industry sales stood at 8.7 billion in 2020, this is 580 million less than 2019. Full-time employment was also down 21% on 2019s figures. Feb 2, 2022. LEEDS, England The purr of the gold clippers breaks the silence inside the Piranha Hair Studio as Qasim Sajjad teaches a lesson on how to cut Black hair. The global hair care market will be worth $13.8B by 2025. Sign up to the newsletter and get exclusive hair care tips and tricks. Globally, the industry is strong and only getting stronger. Beauty Industry Statistics in Canada to Make Your 2022 Glowy She is a French-Haitian native and a London-based multihyphenate who is at the helm of her creative agency Haiti 73. The black hair care industry generates billions but the US is missing out on the market. Please re-enter your email address. Plus, receive other occasional bits we think you'll enjoy, like competitions and offers. The market is expected to grow annually by 0.90% (CAGR 2023-2027). Hair removal and facial treatments made up 18% of bookings each. They can help in the establishment of Afro hair salons and in return, hairdressers exclusively use or promote their lines. United Kingdom Hair Care Industry Reports . 109 Hospitality Statistics You Must Know: 2023 Data - Financesonline There were few magazine advertising spreads nor platforms, so there was no need to think about a communications budget. As with Marjorie Joyner, Rose Meta Morgan opened her first salon, the Rose Meta House of Beauty, albeit decades later in 1945, in New York. The French African woman is very educated, cultivated and engaged. They understood that there was something at stake in the natural hair movement, but they didnt know how to go about it properly as they used the same trite strategies. Then theres the Asian corner shop that lacks merchandising, customer service, nice in-store layouts and sometimes the products themselves can be expired. In the US, the personal care industry, including hair care products, generates $98B in annual sales. The United Kingdom Hair Care Market research report provides a comprehensive outlook of the market size and an industry growth forecast for 2023 to 2028. Read on for some amazing stats. After working for two major marketing agencies, she now uses her marketing prowess to create helpful advice, tips and blogs for our audience. Skincare products make up 42% of the cosmetics industry, representing the largest segment of the market. Then they acquired Soft Sheen Carson who carried the brand Dark and Lovely in the early 2000s and Carols Daughter in 2014. In 2021, the weave industry was worth $6.6B, up from $5.8B in 2020. As of March 2020, the exhibition and events industry had lost 14.4 billion euros (16.5 billion USD). IBISWorld's statistic shows that as of 2023 the market size of the Hair Salons industry is $49.7bn an increase of -3.77% from 2022. The industry has been nurtured and incubated by Black women from the ground up, said Margot Rodway-Brown, who owns the Natural Hair and Loc Bar, one of several salons that provide specialized services for natural Afro hair in Londons Brixton neighborhood, home to one of Britains largest Black communities. One client asked me Why dont. Shampoo is chemical, conditioner is chemical, glue used for weaves is chemical, there will always be chemical products. Hispanic and Black women are the major investors of US personal care sales, including natural hair products and accessories. Few commercial settings are more personal and intimate than a hair salon. 46. Its market share in Western Europe was estimated at 20% in 2019. In the US alone, black consumers spend over $1T each year, and a significant amount of that spending goes toward hair care products. Hmmm. She previously studied economics and journalism at college. At the moment, these hair relaxing brands are still finding success in Africa, but theyve definitely lost their competitive advantage in European and American markets with the boom of the natural hair movement. 1. Were answering these questions and more in this guide. Natural hair care made up 8.74 billion of the global hair care market in 2019, 2. In the US, black consumers are 14% of the population but make up a disproportionate percentage of spending on hair and beauty products. In 2018, black consumers spent $473M on hair products, which is 11.3% of sales for the $4.2B hair care industry. The majority of major black hair product retailers are not black-owned. L'Oral. In London for example, you can go to Josh Hair to learn everything you need to know about hair styling. BEAUTY, PORTRAITS, Site by : Manon Louart / Fanny Kara Mohamed / EVB Studio, Few saw it coming and some beauty industry giants are still reeling from their market share loss: the boom of the natural hair movement has disrupted what was once a well-oiled machine in hair relaxing. The black woman is very demanding in terms of product quality: either she finds store bought products that correspond to her standards or she makes her own, hence the proliferation of DIY beauty and use of kitchen cabinet ingredients. Black-owned hair products are only 3% of the ethnic hair and beauty market, and the majority of major black hair care retailers are not black-owned. (IBIS World) #3. As well as potential claims from clients whove slipped, tripped, or had some other sort of mishap thats caused them an injury or damage to their property. White women show explicit bias toward black womens textured hair. Age and gender. In some cities, merely getting an appointment can take weeks . There was amassive growth of 54%in the number of hairdressing, barbering and beauty businesses across the country over the five years up to 2020. One out of five black women feels the need to straighten their hair for work. Another major change lies in communication. Black women spend the most (9x more) on natural hair care products than non-black consumers of all genders. The effects of the pandemic on the hair and beauty sector report 24. For years, Mr. Swarry, 48, known as Barber B, has built a reputation in an industry tailored to white customers for teaching trainees of all races to cut Black hair. Read the 120-page report with TOC on "Haircare Market in Africa Analysis Report by Product (Shampoo, Conditioner, Hair color, Hair styling products, and Other haircare products), Distribution . 27. What do you mean by hair relaxers coming back in the market in a different way? On average, back women spend more time tending their hair than white women. To establish the current state of play, were taking a look at the latest hair and beauty industry statistics for the UK, as well as those for the last few years. The market research report includes: Historical data and analysis for the key drivers of this industry. 8. Styling products are only 16% of the total hair care market, but black people spend 35% of their hair care budgets on styling products. What's the state of the black hair care market in 2020? She attributed changing attitudes around hair to the Black Lives Matter movement and the rising trendiness of Black culture in Britain. During the COVID-19 pandemic, black consumers were 2.4 times more likely than the average consumer to purchase hair treatments. Its no wonder that France is 50 years behind counterparts in terms of Afro hair salons presence when theres limited access to entrepreneurship and lack of hair education and training here. Heres what our research revealed: Its a well-known fact that black consumers punch well above their weight class when it comes to personal care spending. THE VALUE OF EVENTS. Black men who regularly change their hairstyle use the highest amount of black hair products. 37% will only dye their hair at home. Up from $483B in 2020 to $511B in 2021 and with an annual compounded growth rate of 4.75% worldwide it's predicted to exceed $716B by 2025. CHAYET CHININ 10 Surprising Statistics You Didn't Know About the Hair Industry The global hair care industrys revenues are expected to hit $12.4B in 2021, up from 2020 revenues of approximately $12B. 51% of black consumers use hair styling products, while only 34% of non-black consumers use styling products. If relaxers do come back in vogue, it wont be for the same reasons : it wont be to normalise your hair style or to find work or because kinky hair is considered ugly. Emma Dabiri, a television presenter who is the author of the 2019 best seller Dont Touch My Hair, said she often had to do her own hair before taping an appearance. In addition to its high-quality wigs, the company offers custom wig services and private wig . In the space of 20 years, the black hair care market has undergone a profound transformation. regardless if you are black, white, asian, latina at the same stores and price points. Beauty industry giants are now at a crossroad, either they will fully embrace natural hair care products or they will have to think of new products that will fill the billion dollar void leftover from hair relaxers. In 2020, the size of the global dropshipping market was estimated at $128 billion. Ever-popular gel manicures such as Shellac were 9% of all beauty treatments booked post-lockdown. British Caribbean women today are at ease with their bodies and experiment with their looks a lot, they are not afraid to wear colorful wigs etc. Black Americans spend 35% of their money on hair products on styling products. A 2016 Statista report estimates the size of the global hair care product market at a whopping R1.1 trillion. If you are curious about natural hair and the black hair industry statistics, we have them here for you. U.K. Salon Industry Long Underserved Black Clients. It's Vowing to There are 21.8M posts tagged under natural hair on Instagram. In 2017, the sales value of relaxers in . 13. was awarded 8,500 pounds (about $11,800) in an out-of-court settlement, petition last year that pushed for mandatory training in textured hair. Personal funding . 87% of black women say that health and safety are their most significant concerns when it comes to buying personal care products. The immediate question was whether every trainee, regardless of race, would now have to learn to cut Black hair. TheNHBF reportedthat 60% of people working in hairdressing and barbering in 2020 were self-employed (up from 54% in 2019). Anyone can read what you share. Let resources go into Black hairdressers who can train white hairdressers how to do our hair.. The number of hair salons in 2019 was 16,559, a 21% increase over five years (NHBF). Among the many sub-sectors within this industry, color cosmetics took a hit in 2020, dropping by nearly . Salon capacity fell to 70% of its pre-pandemic level due to social distancing and enforced closures. 50. Theres a lot of work involved. However, the majority still show a preference for straight hair. Ethnic hair and beauty brands market their products toward black consumers. Veelocks is a UK-based, black-owned wig brand. The more we educate the youth on how to take care and love their hair, the less therell be a need for relaxers. Company number 30905R, VAT registration 335 1141 96. From a B2B trade show, it opened up to the public and became an event for consumers. Beauty Industry: Cosmetic Market Share, Trends, and Statistics - Terakeet The industry has been in recovery ever since. Black American women who prefer natural hair products are the typical hair care market consumers. She earned her certification early on, but was trained only on European hair. 28. Hair care makes up 24% of the beauty and personal care industrys revenues. These same brands cant decide to suddenly stop selling at Chteau Rouge or Chteau deau because it will be a huge loss to their distribution. The average hourly salary for hairdressers in the UK is 8.57, according to payscale (13k - 24k annually, depending on experience). But inside the industry there is growing recognition that change is coming and is long overdue. Black women have significantly more positive attitudes toward textured hair than other women, including black women. Studies show that, among black consumers, financial status makes no difference in hair care product purchases. Industry revenues are expected to recover to this pre-COVID high by 2022. 20% of natural hair product consumers express difficulty finding various products suited to their hair care needs. SOURCES: Grand View Research, afrolovely, ESSENCE, statistica, Treasured Locks, CNBC, MarketResearch.Biz, AskWonder, perception.org. Masculin black hair care is also a huge market to dive into. Other salons sometimes turn away Black customers, saying that their stylists are not trained to help them. After years of strong growth, the UKs Covid-19 pandemic naturally hit the hair and beauty industry hard.
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